Install of new HP Indigo 15k
New London is happy to be working with Hewlett Packard Enterprise on the 1st installation IN THE WORLD of the brand new HP Indigo 15K Digital Press. #hpindigo #manufacturing #printindustry #printingsolutions
CoolScreen Graphics Acquired by New London
We are pleased to announced that on April 2, 2018 CoolScreen Graphics was acquired by New London Communication. This acquisition fits right in with our 2020 vision for New London and its clients. We see windows and interiors as blank canvases that will help our clients express themselves both internally to their stakeholders and externally…
How to Effectively Use Tradeshow Promotional Products
When used effectively, tradeshow promotional products serve as valuable marketing tools to increase booth traffic and maximize results. Following are tips on how to use promotional giveaways to enhance impact, lead generation, and sales when you exhibit at shows. Choose trade show giveaways that will be valued by booth visitors – and something they want…
7 Key Components for a Successful Print Quote
While you’re busy planning your next print job do you know all the details we, as your printer, need to get you an accurate quote? We know that a lot of times you lean on our expertise to help you figure out how to execute your great idea and we love when that happens, but…
5 Tips for Making a Pocket Folder “POP”
Arguably one of the most functional of all printed marketing solutions is the pocket folder. They are the perfect solution for collecting, organizing and presenting marketing collateral and almost every business in every industry used a pocket folder at one time or another. Because of their amazing functionality, pocket folders have become a common asset…
Branding Considerations: Have you thought of all the details?
Things to consider when creating or “re-creating” a BRAND… not a logo a brand. What’s the difference? The logo is just the tip of the iceberg when it comes to your company’s branding. Brand refers to all the customer touch-points – any printed collateral (pocket folders, brochures), any promotional items (coffee mugs, tote bags), and…
Golf Tournament & Event Must-Have’s & More! Free eBook of Ideas
Spring has sprung and with that comes golf tournament frenzy! You may either be hosting a benefit golf tournament this spring, or signed up as a sponsor and with that you are now tasked with the daunting challenge of buying goodie bags, or donating some of the items that go in them. The First Four Questions…
“Which Font Should We Choose for Our Project?”
This is a common question we hear from clients today. Within this article are a few tips and resources to help you determine the right font for your project. “90% of design is typography. And the other 90% is whitespace.” – Jeffrey Zeldman, “The Year in Design” Is your font choice unique? Are you combining multiple fonts, attributes or colors to…
Which Print Production Process is Best for Your Project, Offset or Digital?
Which Print Production Process Should You Choose? The two most common printing processes used today are Conventional Offset & Digital. The traditional thought process is that offset produces a higher quality product. However, the HP Indigo digital press offers a quality comparable to offset with faster turn times and at lower costs. But, how do…